1. Boxing Day: Fighting to stay on top.

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    November 25, 2013 by bradsoon

    Arnold Schwarzenegger worrying about holiday shopping.

    After purchasing my pumpkin spice latte from Starbucks and doing some shopping in downtown Vancouver, I finally gave in to …
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  2. Advertisements all dressed up for Halloween.

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    October 29, 2013 by bradsoon

    Unhappy candy-less kids on halloween

    In the spirit of Halloween coming up I have decided to put together a quick blog post covering some particularly …
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  3. Fiat 500 seduces their buyers in a different way.


    September 30, 2013 by bradsoon

    Fiat 500 Seduction

    This commercial promoting Fiat was hugely successful compared to previous marketing attempts by Fiat.  Fiat’s first approach to the American …
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  4. How to track your engagement on Instagram.

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    August 27, 2013 by bradsoon

    Instagram Lego Polaroid

    Instagram is a fairly new online photo and video sharing social networking service (compared to Facebook, Twitter, and LinkedIn) that …
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  5. 5 Tips to Increase Your Cold Calling Success


    August 20, 2013 by bradsoon

    Cold Calling Baby

    Throughout my work career so far I have been placed in many sales roles and often times these jobs require …
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  6. Lifestyle Advertising [Insert Brand Here]

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    July 16, 2013 by bradsoon


    In a world where individuality and personalization rules supreme, it only makes sense for brands to create advertising messages that …
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  7. Is it worth getting HootSuite Certified?


    July 2, 2013 by bradsoon

    HootSuite Certified

    Working within an advertising agency, social media is always a hot topic of discussion.  Many of the discussions that I …
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